Cinematic ads for supplement brands

Every ad in your category looks the same.

UGC, stock footage, a founder holding a tub to camera. We make product films — the work that used to need a studio, a crew and a five-figure budget.

The work.

Four films, four categories. No UGC, no stock footage, no founder holding a tub to camera.

Energy drink

Voltage

0:10 · 9:16
Brand film · Energy drink

Ten seconds, thirty-nine cuts, nothing explained.

Energy doesn't sell on an ingredient panel. It sells on what being on it feels like. So this one makes no claims at all — no voiceover, no benefit copy, no before and after. Ten seconds of pure texture, cut at four frames a shot, in a palette of exactly three values.

An ad that claims nothing is also an ad that can't be rejected for claims, which in this category is worth more than it sounds. Produced in a single generation, then graded and finished by hand.

FormatBrand film
Length10 seconds
Delivered9:16 · 1:1 · 16:9
Nootropics

The Pasture

0:15 · 9:16
Narrative film · Nootropics

She could always drive like that.

A nootropic doesn't turn you into someone else. It gets you to the version of yourself that was already in there. So the film never explains the product and nobody says a word — a woman walks her cows across a flat grey field, a car tears past on the road behind her, she drinks, and then she drives better than you do.

Fifteen seconds in one continuous take, no stitched clips. Character, car, field and can were locked to reference plates before a frame was produced, which is why she's the same woman in all sixteen cuts.

FormatNarrative film
Length15 seconds
Delivered9:16 · 1:1 · 16:9
Protein

Zack D Style — Protein

0:20 · 9:16
Mechanism film · Protein

What actually happens when a muscle fibre tears.

Lifting doesn't build muscle. It damages it. Growth happens during the repair, and the repair can only use the material you give it — so the film goes inside the arm. Fibres split open under load, then protein and branched-chain amino acids flood the tear and stitch it back together.

Built in the explainer format currently dominating supplement advertising, the one people actually watch to the end. Produced start to finish without a camera.

FormatMechanism film
Length20 seconds
Delivered9:16 · 1:1 · 16:9
Creatine

The Match

0:15 · 9:16
Product film · Creatine

A match that burns out, and lights again.

Creatine isn't a stimulant and it doesn't give you a bigger tank — it recharges the one you have. So the ad is a single match: it fires, it burns down in ten seconds, it dies to carbon. Then it lights again.

No people, no stock footage, no borrowed clips. One object, lit once, doing the one thing the product actually does.

FormatProduct film
Length15 seconds
Delivered9:16 · 1:1 · 16:9

Spec work — produced independently, not commissioned by the brands shown.

Almost nobody in supplements is making work people want to look at.

The bar is on the floor and the opening is wide. That's the whole thesis.

Four formats.

01

Product film

Your product shot the way a camera and a lighting crew would shoot it, without either.

02

Mechanism film

What your ingredient actually does, made visible. The thing no camera can film and no stock library has.

03

Performance cut

Hook, claim, call to action, in fifteen seconds. Delivered with hook variants built to be tested.

04

Static set

Stills from the same world as the film. Most winning accounts run more static than video.

9:16
1:1
16:9
Every ad in all three. Captioned. Upload-ready.

Pricing.

Published, because you shouldn't sit through a call to find out whether we're in your range.

Single film
$750 one-off

For brands who want to see the work on their own product before committing.

  • One concept, scripted and approved before production
  • One 15-second film, graded and sound-designed
  • 9:16, 1:1 and 16:9, captioned
  • Five statics from the same world
  • One round of revisions
Start here
Monthly Founding rate
$1,500 / month

For brands running paid media and testing new creative every month.

  • Four films a month
  • Twenty statics a month
  • All three ratios, captioned, upload-ready
  • Hook variants on every film, built to be tested
  • Claim-safe copy review before delivery
  • Revisions included
Request a sample
Volume
$3,000 / month

For brands spending enough that creative supply is the actual bottleneck.

  • Ten films a month
  • Fifty statics a month
  • Concept development per SKU
  • Monthly creative review against your live account
  • Priority turnaround
Talk to us

Founding rate — the first five brands keep this price for as long as they stay.
Month to month. No contracts, no minimum term, cancel any time.
No reformat fees, no change orders, no surprise line items.

First batch in seven days.

01

We learn the product

Your pack shots, your label, your current ads. You never organise a shoot or ship us samples.

02

You approve the direction

Concept and script before a frame is produced. Nothing gets made that you haven't signed off.

03

We produce

Full batch inside a week, every ratio, graded and sound-designed, revisions included.

04

You launch

Upload-ready files, claim-safe copy, and a note on what to test first and what to watch in 72 hours.

We don't need your ad account, your analytics, or your team's time.

Before you pay us anything, we'll audit what you're already running. Everything in it comes from what's public. You send a brand name — that's the entire ask.

The free ad audit.

Two business days, no charge, and useful whether or not you ever hire us.

01

Everything you're running

Every live ad from the public ad library, with how long each one has been up.

02

What's actually working

Longevity is the honest proxy for profitability. An ad live 200 days is paying for itself. One that died in a week wasn't.

03

Your hooks, frame by frame

The first second and a half of every ad you run — where the scroll is won or lost.

04

What competitors run that you don't

The formats and angles live in your category and missing from your account.

05

Three things we'd change

Specific and named, and worth doing whether or not you ever hire us.

Start with the audit.

A minute to fill in, two business days to come back. No charge, no call booked, no obligation of any kind.

We reply within one business day. The audit follows within two.